Challenge : Orange Element wanted to display several of their newer projects on their landing page. Their former video was outdated and needed a makeover to match older projects up to the standards of newer ones.
Solution : I updated the newer projects into the video reel. To display the various mediums of each project, I wanted to give context to how some of the newer work was meant to be displayed. Whether it be through print, web, or package design.
Challenge : Orange Element wanted to tap into the Higher Education market in order to help them rethink their outreach programs. They had previously attempted to reach out via mailers, but decided to make another attempt at reaching out via digital means.
Solution : Using their previously created assets from their fliers, I created an animated sequence following a similar style to their previous mailer. The context for the animated piece was within both emails and instagram advertising, where it would direct potential clients to an information page- giving an overview of Orange Element’s services and helping them get in contact.
Challenge : With Giving Tuesday coming up, we wanted a way to promote our services to potential clients in the non-profit sector looking for a way to kickstart their own Giving Tuesday campaign.
Solution : I worked with one of our Graphic Designers to put together a video as an accompaniment for a blog post. From the blogs outlines, I illustrated assets and later animated them to match the content written on the blog.
You can find the original blog post here!
2015 - 2016
'Saturday Morning Fever' is a visual development project I worked on for my Senior Thesis at MICA.
During the first semester I focused on character and asset creation. In the second semester, I began work on the design of the brand itself, detailing the technicals on the visual identity of the project. That was followed up with an animated mock-up of the Menu's Interface, which I had designed as well.